Thursday

June 11

7:30 pm - 9:30 pm EST

Toy commercials look simple from the outside. They are not. The difference between a read that books and a read that sounds like every other voice actor doing their "excited kid" impression is specific, learnable, and what we're covering in this class. We'll work real toy commercial copy, kids' spots, parent spots, brand anthem copy and dig into energy calibration, implied audience, and how to make high-enthusiasm reads feel genuine instead of performed. If commercials are any part of your business, this is a session you don't want to miss.